Is all Publicity good Publicity ?

More often than not, negative publicity is followed by a down turn, whether that be in revenue or business relationships. The most recent example that I can think of is the “Donald Trump Vs Toyota” saga. Within five minutes of President-elect Trump tweeting the below,...

Rich Kids of Instagram

I often come across similar articles such as, “The Rich Kids of Instagram” or “The Snap Chat Elite” and when I’m skimming over the content a number of thoughts run through my head, some of which I won’t share with you. But there is always one particular recurring...

How to protect your personal information online

How to protect your personal information online Even if you’ve never bought anything over the net, shared a social media post or signed up for an online newsletter your personal information is out there on the Internet. What’s more, information about you is changing...

Social Media in Sports

Social media is a great way for athletes to share information with their followers and supporters, keeping them up to date with professional milestones as well as allowing them to engage one-to-one. However, with this level of intimacy comes a degree of risk. At times...

Improve your reputation and your career prospects

­92 percent of employers/recruiters use or plan to use the internet when researching potential job candidatesThe paper resume has been swapped for your google search results, your employment history and references can be found on Linkedin, your interests and hobbies...